Pitch deck

Mirjam Nilsson

• WE HELP BUSINESSES GROW AND NURTURE A CONSUMER-FIRST MINDSET.

About us

• WE HELP BUSINESSES GROW AND NURTURE A CONSUMER-FIRST MINDSET.

Problem

Market gap

Online shopping continues to be consumer driven, but we're seeing a lapse of availability in the market for small business online shopping experience

Customers

69% of American customers now shop online

Financials

The average American spends an average of $1,804 per order

Costs

Loss of sales from not offering more customizable apps and websites for the small business owner

Solution

Close the gap

Our product makes online shopping more available to small business owners, and no other product on the market offers the same benefits

Target audience

Gen Z (18-25 years old)

Cost savings

Reduce expenses for adding products to third-party retail websites

Easy to use

A simple product that gives customers the information they need to order online and ship to their location

Product overview

Unique

 Only product specifically dedicated to the small retail businesses market

First to market

First beautifully designed product that's both stylish and functional

Tested

 Conducted testing with young entrepreneurs in the area

Authentic

Designed with the help and input of online retail experts in the field 

Product benefits

1.

Simple and efficient to use

2.

Areas for community connections 

3.

Online store and market swap

Company overview

• WE HELP BUSINESSES GROW AND NURTURE A CONSUMER-FIRST MINDSET.

Business model

Research

We based our research on market trends and social media trends

Abstract

We believe people need better tools for online shopping that cater to small business owners

Design

Minimalist design and easy to use 

Market overview

$3B

Opportunity to build

Fully inclusive market

Total addressable market

$2B

Freedom to invent

Selectively inclusive market

Serviceable available market

$1B

Few competitors

Specifically targeted market

Serviceable obtainable market

Market comparison

$3

Billion

Opportunity to build

Addressable market

$2

Billion

Freedom to invent

Serviceable market

$1

Billion

Few competitors

Obtainable market

Our competition

Contoso

Our product is priced below that of other online marketplace companies

Simple and easy to use, compared to the complex websites and apps of our competitors

Affordability is the main draw for our consumers to our product

Competitors

Company A

Product is more expensive

Companies B & C

Product is expensive and inconvenient to use

Companies D & E

Product is affordable, but inconvenient to use

Our competition

Convenient

Competitor A

Contoso Ltd.

Affordable

Expensive

Competitor D

Competitor E

Competitor B

Competitor C

Inconvenient

Growth strategy

How we’ll scale in the future

January

February

March

April

May

June

Roll out product to local retail stores in the region to help establish the product

Release the product to the general public and monitor press and regional market trends

July

August

September

October

November

December

Gather feedback from the retail community to expand availability of the product

Two-year action plan

20XX

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

20XX

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Financials

Meet the team

Takuma Hayashi​

President

Mirjam Nilsson​

Chief Executive Officer

Flora Berggren​

Chief Operations Officer

Rajesh Santoshi​

VP Marketing

Meet the full team

Takuma Hayashi

President

Flora Berggren​

Chief Operations Officer

Graham Barnes

VP Product

Elizabeth Moore

Product Designer

Mirjam Nilsson​

Chief Executive Officer

Rajesh Santoshi​

VP Marketing

Rowan Murphy

SEO Strategist

Robin Kline

Content Developer

Summary

• WE HELP BUSINESSES GROW AND NURTURE A CONSUMER-FIRST MINDSET.

Thank you

Mirjam Nilsson​

206-555-0146

mirjam@contoso.com

www.contoso.com

• WE HELP BUSINESSES GROW AND NURTURE A CONSUMER-FIRST MINDSET.